Doors are open to
Sell With Email Funnels
What if a handful of emails could make every new subscriber want to buy your stuff?
Y’know those people who brag about “making money in their sleep?”
Well, it probably took them lots of sleepless nights building email funnels to get there.
You know that’s true. And you know that if it’s possible for them, it’s possible for you.
- You want to wake up to an inbox full of sales or booking notifications.
- You want to write one email and have it make sales for you for years and years to come.
- You want to go on vacation to Italy, Bali, or Peru for a month — or heck, just take a sick day or a real maternity leave — without putting your income on pause.
But instead…
You’re still putting it off.
And putting it off.
And putting it off some more.
Because you know setting up a high-converting email funnel doesn’t mean writing one or two emails.
It means writing, like,
15-20 emails (or more).
Because when it comes to email funnels, you’ve got big questions, like…
The more you think about it, the more overwhelming it feels. So you bump it to the bottom of your to-do list. Again.
“How about nurture and sales sequences? What goes in those?”
“Where do I even start mapping out all of the emails I need?”
“When should I send each email, and how many emails is too many?”
“How do I avoid making people unsubscribe? And what do I do if people don’t read my emails at all?”
“How do I set it all up technically, so people don’t get overlapping emails or miss out on anything?”
“AND WHERE WILL I FIND THE TIME TO DO IT ALL?!”
There’s probably never going to be a time when “write email funnels” is the only thing on your plate.
So instead of waiting for that magical moment when your calendar clears, you need to find pockets of time to put in the unpaid hours now, just like every other successful entrepreneur who set up systems so their business could run without them.
But that doesn’t mean you need to work overtime.
You just need structure, support, and a step-by-step plan that outlines the entire strategy for you.
Which is exactly what we’re doing together.
The thing is: it's actually very possible to get email funnels fully up and running in a few weeks when you know exactly what to do.
You just need to carve out time and take it step by step.
Here's how it works: Every 2 weeks during the intensive, you’ll get a video lesson teaching you how to complete one step of your email funnel — like how to create an "email map" of every email you need to automate for your business, or how to write your welcome sequence. Then, you’ll have the time between each lesson to put what you learned into practice. And if you want feedback too? You'll have the opportunity to get our direct edits on your emails.
Our goal is to make this 100% doable for Current You, so Future You can reap the rewards. We’ll walk you through exactly what to do and when—so you can stop overthinking and finally get your emails written, set up, and selling.
In Sell With Email Funnels, we’re helping you finally get a strategic email funnel up and running in just 12 weeks.
12 weeks
- The 6 stages of the buyer's journey, and what emails you need for each stage
- How to structure your offer suite to make your income more predictable and your emails more likely to convert
- How to map out all of the emails you need for your unique business
Email Mapping
PART 01
You'll learn:
Before you start writing your emails, you need to understand what emails you need to create and how they flow together. You'll finish this lesson with a clear view of your big picture strategy.
Here’s what we’ll cover in
- The exact flow for a high-converting welcome sequence (and what most people get wrong)
- One simple tweak that makes your first few emails far more likely to be opened
- How to start segmenting your list so subscribers get the emails most relevant to them
Welcome Sequence
PART 02
Your welcome sequence sets the tone for your relationship with every new subscriber — so basically, it's important AF. We’ll cover the exact 5 emails to send, plus the ONE that matters most.
- The 5 phases of emails every nurture sequence needs — and what to say in each phase
- How to figure out the ideal length of your nurture sequence and how to make them all feel perfectly timed
- When it's okay to start soft selling your offer in your nurture sequence (and when it's not)
Nurture Sequence
PART 03
You'll learn:
This is the bridge between “Nice to meet you!” and “Where do I buy!?” We’ll teach you how to write nurture emails that keep your audience engaged and bring them closer to a sale.
- The 3 core sales emails that work even if you "hate selling" (plus more emails to use for cooler audiences)
- How to position NOW as the right time to buy, even if you don't have a special offer or discount
- 3 ways to approach sales emails and which is best for your audience
Sales Sequence
PART 04
You'll learn:
A sales sequence is where your nurturing pays off. It's also where you're probably nervous about selling too hard or scaring people away. We’ll nail the timing, pacing, and content so you sell confidently without feeling spammy.
- The basic and advanced segments every business should have set up
- How to leverage smart segmentation for more successful, targeted launches
- How to re-activate inactive subscribers and keep your best customers coming back
Segmentation
PART 05
Smart segmentation will make every email you send feel like it was written personally for your reader. By the end of this lesson, you'll know which key segments you need and how to use them to your advantage.
- How to set up your email sequences on the backend on your platform of choice
- Which analytics really matter to measure email performance
- Tips for using data to optimize your funnels and increase conversions
Backend Setup
PART 06
You'll learn:
You'll learn:
You'll learn:
Learn how to technically set up your email funnels in Flodesk, so everything runs smoothly without overlaps or gaps. You’ll also learn how to use Flodesk’s analytics to track how your emails perform and make smarter decisions.
A welcome, nurture, and sales sequence written and ready to go
A mapped-out email strategy based on your specific offers
An understanding of how to segment your list so you’re sending the right messages to the right people (and getting better results)
All of your email sequences set up in Flodesk (or your email platform of choice) so everything is automated and ready to go
And best of all—a funnel that does the heavy lifting for you, so your business can sell without you constantly showing up
By the end of Sell With Email Funnels, you’ll have:
Plus, you'll get 4 bonus videos where you'll watch us give specific feedback on real emails!
Haley
Madison
And if you want our direct feedback every step of the way?
You can sign up for 1-1 feedback, too.
Choose your path for Sell With Email Funnels
Basic ACCESS
$233 x 3 months
Get 30% off now through 12/1
Course only!
6 course modules, dripped over 12 weeks
4 bonus feedback videos, where you'll watch us give feedback on real email maps and sequences
ELITE ACCESS
$1299 x 3 months
Limited spots available. Discount applies to course portion only.
Course + 1-1 Feedback
6 course modules, dripped over 12 weeks
Personalized 1:1 feedback from us on 3 welcome emails, 3 nurture emails, 3 sales emails, and your email map
4 bonus feedback videos, where you'll watch us give feedback on real email maps and sequences
2 bonus Q&A videos, where you'll watch us answer email-related questions from real business owners like you!
When it comes to email funnels, you don’t want to improvise. This is marketing that will go to every customer from here on out, so you want to get it right the first time. You want to implement a proven sales strategy that you can implement once and trust to work for years to come.
So, yes — in this Email Funnels Intensive, we’ll be getting shit DONE. But the best part is that once your funnels are published, you’ll never have to touch them again.
But if you spend a few weeks writing one email funnel? You’ll be able to send targeted, high-converting marketing to EVERY person who joins your email list…forever.
Long story short?
If you have to post on Instagram or send an email every time you want to sell? Your business relies on you showing up.
Your “email funnel” right now = one welcome email...and nothing else
You’ve had “write a nurture sequence” on your to-do list for 6+ months
You signed up for Flodesk or ConvertKit months ago with every intention of getting serious about email marketing...and then never logged in again
You have a solid email list, but you’ve been ghosting them for so long that you feel like you need a “Sorry for ghosting you” sequence
You’re tired of losing warm leads just because you don’t have a funnel in place
You want to stop starting from scratch every time you launch and start selling on autopilot instead
If you’re juuust starting your business, it’s not the right time to join this intensive.
But it’s way past time if…
Still have questions?
Ask away.
Nope! You can take this course even if you don’t have a list yet, or you’ve just started building it. But that said, the Email Funnels Intensive does not teach you how to build your email list, because there are tons of free guides and articles out there to help you with list building! We're focusing on the information that's harder to find genuinely helpful, specific, actionable advice on. This intensive will focus on helping you build the system, so that when people do start joining your list, you’ll have a better chance to convert them into paying customers.
Email funnels will be valuable for most businesses, but there are a few exceptions. For example, if you have a super short sales cycle or services with no ongoing relationship or upsell potential, it won’t be very beneficial for you to build email funnels. (For example: if you’re an emergency locksmith, or a brick-and-mortar business that relies mostly on foot traffic, you’d likely benefit more from Google reviews.)
But if you want to build long-term relationships or if you sell offers that people consider buying (rather than buying on impulse), you’d likely benefit from email funnels. Businesses that will benefit greatly from email funnels include: online product shops, service providers, coaches, consultants, educators, online shops, SaaS businesses, and any business that has high-consideration offers. If your business falls into any of these categories, the Email Funnels Intensive will be applicable to you.
Nope! We totally understand things can get busy. You’ll have access to the course materials even after the 12 weeks are over, so you can complete the tasks on your own time. If you're on the Elite plan, you'll need to submit your emails for 1-1 feedback within 6 months of your enrollment date. (If you need an extension, just ask!)
No, the lessons in this intensive are intentionally dripped over 12 weeks to make the work feel sustainable and not overwhelming. Unfortunately, we’re not able to give any individual person early access to future lessons. That said, you’ll likely find 2 weeks goes by fast — especially as we get deeper into the intensive!
If you're interested in getting our 1-1 feedback on your emails after you've already signed up for the Basic plan, reach out to us. We have very limited spots for 1-1 feedback, but it's possible we'll have space for you.
In the 1:1 tier, you’ll get personalized feedback directly on your email copy. You’ll submit your tasks (email map, 3 welcome emails, 3 nurture emails, 3 sales emails) as Google Docs, and we’ll leave in-line comments, direct edits, and suggestions—so you’re not just told what to fix, but shown exactly how to make it stronger. We'll also ask you to submit your nurture email ideas before you start writing, so we can sign off on them and make sure you're on the right track. Basically, we’ll be your professional editors.
Nope, this isn't only for Flodesk users! We’ll be demo-ing the tech setup using Flodesk (because it's beginner-friendly and what we use ourselves), but the core strategy applies no matter what platform you're on—whether it's ConvertKit, MailerLite, ActiveCampaign, or something else. The structure of the funnel, the content of the emails, and the logic behind when and how things are sent all translate. You might just need to poke around your platform’s Help Center to set up your backend the same way.
Yes! If you join our email list, you’ll get a 10% discount code you can use on your first purchase in the Maha Copy Shop. We also offer discounts for the following communities: BIPOC, LGBTQIA+, teachers, the disabled community, and for countries with astronomical exchange rates. DM us @mahacopyco for the code if you apply!
Due to the nature of digital products (meaning: since you can’t *actually* return it), we don’t offer refunds. If you’re not sure if the course will apply to your business, reach out to us on IG and we’ll give you our honest recommendation!
Choose your path for Sell With Email Funnels
Basic ACCESS
$233 x 3 months
Get 30% off now through 12/1
Course only!
6 course modules, dripped over 12 weeks
4 bonus feedback videos, where you'll watch us give feedback on real email maps and sequences
ELITE ACCESS
$1299 x 3 months
Limited spots available. Discount applies to course portion only.
Course + 1-1 Feedback
6 course modules, dripped over 12 weeks
Personalized 1:1 feedback from us on 3 welcome emails, 3 nurture emails, 3 sales emails, and your email map
4 bonus feedback videos, where you'll watch us give feedback on real email maps and sequences
2 bonus Q&A videos, where you'll watch us answer email-related questions from real business owners like you!
