Ever wonder what makes the difference between high-converting sales pages and sales pages that fall flat? Not anymore. Get all the copywriting resources you need to learn how to write a sales page like a professional copywriter (all charm, no sleaze!)
How to write a long-form sales page that leads your people to "yes"
A step-by-step guide to writing headlines that get attention
the exact questions to ask for 5-star social proof, every time
The stories (lies) we tell ourselves about sales...and the truth
The research you need to conduct before you start writing your sales page
The Sales Page Prep Q&A Workbook with every question you need to answer
The Strategic Sales Page Outline of every section you need on your sales page
A breakdown of every section with prompts to make writing easy
Design tips to keep in mind to give your customers a user-friendly experience
The exact research, planning, and writing steps to craft the ultimate headline
Journal prompts to find your features, benefits and deep benefits
How to turn your deep benefit Into an attention-grabbing hero headline
20 Website headline formulas we love and 22 blog headline formulas we love
99 Epic power words to make all of your headlines clickable
The 10 rules for happy headlines and a deep benefit checklist
How to go from a good review to a rave (aka high-converting) review
The exact questions to ask past customers to get rave reviews
Email templates to make requesting reviews fast and simple
How to sweeten the deal to optimize your number of review responses
How to craft your rave reviews (without changing the words)
Review FAQs to answer all of your burning questions